easymarketingschool

Segmentation, targeting and positioning (STP) is the part of marketing that decides who you are for and why they should...

Search for restaurant marketing courses and you get a mix of things that are not really comparable: a university certificate...

Most marketing courses are written for consumer brands or for marketers in large companies. An IT services firm, a managed...

“Strategic marketing course” can mean three different purchases. One is a university certificate that takes months and teaches you to...

“Sales training course” covers very different things: a free certification from a software company, a month-long specialization on cold calling...

Most people who search for a marketing mix course already know the 4Ps by name: product, price, place and promotion....

Search for a marketing ethics course and you get a mix of things. There are university programmes on corporate social...

Search for a social media marketing course and one results page mixes three very different products: free certifications from software...

“Introduction to marketing course” is one search for several different purchases. A founder about to launch a product wants to...

“Salon marketing course” covers programs that differ by a factor of ten in price: coached programs that run alongside live...