Strategic Marketing Course: Planning and Analysis Techniques
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Strategic Marketing Course — in plain words
Who teaches it: Kamran Taghiyev, founder of Easy Marketing School (MBA in marketing, University of Rome Tor Vergata; 20+ companies across retail, architecture and agency work).
What it is: 4 self-paced online lessons, one-time payment of $9.9, lifetime access, certificate on completion, 14-day money-back guarantee.
Who it is for: Anyone who needs the foundations of strategic marketing before the industry-specific courses.
What you will be able to do afterwards: Analyse a market, set objectives and choose a strategy using standard planning tools.
Where you can take it: anywhere — it is online and self-paced, so there are no time zones or start dates. Taught in English. The price is in USD; Paddle processes the payment and handles local VAT or GST, so the amount you see at checkout is the amount you pay.
The theory I wish someone had given me in four lessons instead of a semester.
Course videos: 4 lessons
1 of them are free to watch, no signup needed. Look for Watch free.
Curriculum
- 1 Section
- 4 Lessons
- Lifetime
- Strategic Planning and Analysis4
In the fast-paced world of modern business, strategic marketing is essential for achieving sustainable growth and success. Our Strategic Marketing course provides a practical and thorough foundation in essential strategic analysis and planning tools, empowering you to make informed, data-driven marketing decisions. Whether you’re a marketing professional, entrepreneur, or business leader, this course is designed to give you the tools to develop and execute effective marketing strategies.
Throughout this strategic marketing course, you’ll explore various frameworks and methods to assess both internal capabilities and external market conditions. From foundational theories to practical applications, this course covers everything you need to understand what strategic marketing is and how it can transform your business approach.
BSc Economics (UNEC, Azerbaijan) · MBA, marketing focus (University of Rome Tor Vergata) · exchange term at Universitat Pompeu Fabra, Barcelona. Marketing roles across retail, architecture and creative agencies with more than 20 companies before founding the school.
On this course: The theory I wish someone had given me in four lessons instead of a semester.
LinkedIn →About Easy Marketing School →Questions about the Strategic Marketing Course
Who teaches this strategic marketing course?
Kamran Taghiyev — founder of Easy Marketing School, MBA in marketing from the University of Rome Tor Vergata, BSc in Economics from UNEC, with marketing experience across more than 20 companies in retail, architecture and creative agencies.
Is this strategic marketing course online and self-paced?
Yes. It is a fully online, self-paced strategic marketing course: 4 lessons you can start the moment you enrol, with no fixed dates and no live sessions to attend. You keep lifetime access and can return to any lesson later.
How much does the strategic marketing course cost?
A one-time payment of $9.9 (USD) for lifetime access. There is no subscription, no renewal and nothing extra to buy inside the course.
Do I get a strategic marketing certificate at the end?
Yes — a certificate of completion is issued automatically when you finish all 4 lessons, and you can add it to LinkedIn or your CV.
Who is this strategic marketing course for?
Anyone who needs the foundations of strategic marketing before the industry-specific courses. In short: owners and marketers who need the foundations. After the course you should be able to analyse a market, set objectives and choose a strategy using standard planning tools.
Can I take this strategic marketing course from the UK, the US, Canada or Australia?
Yes — from any country. It is online and self-paced, so there is nothing to attend at a fixed hour and no time-zone problem. The course is in English; the price is in USD and Paddle, our payment provider, handles local VAT or GST at checkout. The certificate is a certificate of completion issued by Easy Marketing School — it is not an accredited or CPD-certified qualification.
What if the course is not what I expected?
You have 14 days to ask for a full refund — write to us through the contact page.
Finished the course? Put it on your CV
Completing Strategic Marketing Course: Planning and Analysis Techniques earns you a certificate — but a certificate only helps if a recruiter actually sees it. Most applications are filtered by an applicant tracking system before a human reads them, and that system reads your CV, not your enthusiasm.
Our sister project MyEasyCV builds a CV around what you have actually done, in about a minute. The first one is free.
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